Curious about what colour is at hype in 2022?

Pantone introduced PANTONE 17-3938 Very Peri, a dynamic periwinkle blue hue with a vivifying violet red undertone as the Pantone Color of the Year selection for 2022.
Curiousbrand Team
January 17, 2022

Pantone introduced PANTONE 17-3938 Very Peri, a dynamic periwinkle blue hue with a vivifying violet red undertone as the Pantone Color of the Year selection for 2022.

The color is definitely nice and the video made us think about a virus you may be familiar with.

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Blending the faithfulness and constancy of blue with the energy and excitement of red, this happiest and warmest of all the blue hues introduces an empowering mix of newness.

“As we move into a world of unprecedented change, the selection of Very Peri brings a novel perspective and vision of the trusted and beloved blue color family,” says Leatrice Eiseman, Executive Director, Pantone Color Institute.

Read more here: https://www.pantone.com/color-of-the-year-2022