Why it matters
The UN IPCC’s report issued a ‘code red’ for humanity. The report says humans are ‘unequivocally’ causing global warming, and the intensifying effects will get even worse.
That being the case, climate change is no longer optional for companies. According to the Sustainability Accounting Standards Board (SASB), climate risk significantly affects 68 of the 77 industries, which is equal to 89% of the market value of the S&P Global 1200.
This means it’s likely that investors will put environmental credentials at focus as a risk-limiting factor that may bring a broader idea of what a good business to buy from, and marketers will need to respond.
What’s happening
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