They dealt with the fallout from the global pandemic, Russia's invasion of Ukraine, economic challenges, and the rapid advancement of technology.
This is why brand managers and communication directors must also rethink and reposition their companies' brand management.
In this article from LinkedIn, influencer Bernard Marr explains and questions how we work and do business in 2023, and we quite liked it. He points out five main pillars that will be so crucial in 2023:
1. Accelerated digital transformation
2. Inflation and supply chain security
4. Immersive customer experience
5. The talent challenge
Click here to read the full article.