Utkan Emre Başar is an Istanbul-based creative, has been working for more than ten years, Co-founder of Bilmemenayip youtube channel and bilmemenayip.com e-commerce site. https://www.behance.net/utkanbasar Worked as a Creative Director at Saatchi&Saatchi for brands like P&G, Mercedes, Lactalis-İçim, Oreo, Ferrrero, and more. From strategic thinking, through brainstorming, to the art direction he leads S&S Creative team to deliver outstanding work and real innovation, helping the agency since the beginning. Takes key role winning the pitches for P&G, Oreo, Ferrero & Turkcell. His expertise lies in digital & conventional creative content, interactive, social, and marketing solutions across multiple platforms for wide range of brands. He has held responsibilities in creating creative campaigns, 360 online campaigns integrated to offline, pitch projects from concept to production, CGI, banners, social media and mobile.