Most businesses look at growth in terms of gaining new customers, increasing product range, developing services and expanding the geographical distribution areas in which they are marketed. Those businesses who are most successful, tackle Brand, Strategy and People as three interconnected components at once and consider the impact that each element has on the growth of their business in a holistic sense.Read More
When Stephen Hawking wanted to speak, he chose letters and words from a synthesiser screen controlled by twitches of a muscle in his cheek.
But the painstaking process the cosmologist used might soon be bound for the dustbin. With a radical new approach, doctors have found a way to extract a person’s speech directly from their brain.Read More
We park the box truck in the dead man’s yard like a six-ton hearse and knock on the front door. A disheveled middle-aged woman answers, still in her pajamas.
“I forgot you were coming,” she says, leaning out the door to see the truck. Emblazoned on the side: William J. Jenack: Estate Appraisers & Auctioneers.Read More
Better known for its "You're not you when you're hungry" campaign via BBDO, Snickers is taking a different tack in a European spot for its ice cream bars this year.Read More